Why good Real Estate Video is rare

Posted by Pat Kitano at 1/12/2008 4:24 PM
Categories: Social Media
I saw Rachel Klein, real estate video producer/star... from far away... at one of the Inman Connect cocktail parties last week. It was tough to get a word in edgewise to say I was a fan... she was like a media celebrity in a crowd of real estate agents (well, I guess that explains it...)

We're so accustomed to TV-quality video production, or even JibJab-simple quality production, that anything less seems amateurish. (Link)

This is the way to make compelling real estate videos... and Rachel demonstrates exactly why it's hard for real estate agents to get their hands around video as a marketing tool. Thus, the need for quality production assistance from Vidlisting, Real Estate Shows, and Wellcome Mat to name a few.


 

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